{"id":1033,"date":"2026-05-11T17:19:31","date_gmt":"2026-05-11T17:19:31","guid":{"rendered":"https:\/\/travelwithatm.com\/?p=1033"},"modified":"2026-05-11T17:19:31","modified_gmt":"2026-05-11T17:19:31","slug":"tiger-beers-brewed-to-defy-the-heat-takes-over-klang-valley","status":"publish","type":"post","link":"https:\/\/travelwithatm.com\/?p=1033","title":{"rendered":"Tiger Beer&#8217;s &#8216;Brewed to Defy the Heat&#8217; Takes Over Klang Valley"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>Malaysian street artist <a href=\"https:\/\/www.instagram.com\/mr_kenjichai\/\">Kenji Chai<\/a> brings the streets to life through graffiti as Tiger Beer rewards consumers across West Malaysia.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3071-1024x682.jpg\" class=\"wp-image-1029\" srcset=\"https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3071-1024x682.jpg 1024w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3071-300x200.jpg 300w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3071-768x512.jpg 768w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3071-1536x1024.jpg 1536w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3071-630x420.jpg 630w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3071-696x464.jpg 696w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3071-1068x712.jpg 1068w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3071-1920x1280.jpg 1920w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3071.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Tiger Beer, a lager born under the tropical sun and brewed for the heat of Asia, launches &#8220;Brewed to Defy the Heat&#8221;, rooted in the way Malaysians gather, push through, and make the most of every moment, no matter how hot it gets.<\/p>\n\n\n\n<p>The experience rolls out across the Klang Valley from now to 31 May 2026, spanning on-ground experiences and a nationwide outlet promotion.<br><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"1024\" src=\"https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3070-682x1024.jpg\" class=\"wp-image-1030\" srcset=\"https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3070-682x1024.jpg 682w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3070-200x300.jpg 200w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3070-768x1152.jpg 768w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3070-1024x1536.jpg 1024w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3070-280x420.jpg 280w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3070-696x1044.jpg 696w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3070-1068x1602.jpg 1068w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3070.jpg 1333w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><\/figure>\n\n\n\n<p>Take on the Heat<\/p>\n\n\n\n<p>At the heart of it is a custom Kombi van, designed in collaboration with Malaysian street artist <a href=\"https:\/\/www.instagram.com\/mr_kenjichai\/\">Kenji Chai<\/a>, known for his bold, character-driven street illustration style that captures everyday Malaysian energy in a way that stands out.&nbsp;<\/p>\n\n\n\n<p>At each stop, the Kombi transforms into a hands-on challenge experience, inviting fans to step in and take on a fast-paced skill activity.&nbsp;<\/p>\n\n\n\n<p>The kombi van designed by Malaysian street artist Kenji Chai in collaboration with Tiger Beer<\/p>\n\n\n\n<p>The Kombi van will visit the following areas throughout May, public can head over to Tiger Beer social media channel for the participating outlet list and details.<\/p>\n\n\n\n<p>Location                                   Date<\/p>\n\n\n\n<p>Jaya One.                                  14 May, Thursday<\/p>\n\n\n\n<p>Damansara Heights&nbsp;              15 May, Friday<\/p>\n\n\n\n<p>Eko Cheras.                              16 May, Saturday<\/p>\n\n\n\n<p>Bangsar Telawi Street            21 May, Thursday<\/p>\n\n\n\n<p>Pavilion Bukit Jalil.                 22 May, Friday<\/p>\n\n\n\n<p>Changkat KL.                            23 May, Saturday<\/p>\n\n\n\n<p>Johor  Stay tuned for more updates on the location<\/p>\n\n\n\n<p>*Disclaimer: The outlets are subject to changes, please refer to Tiger Beer social media for the latest update.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"767\" src=\"https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-1024x767.jpg\" class=\"wp-image-1031\" srcset=\"https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-1024x767.jpg 1024w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-300x225.jpg 300w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-768x575.jpg 768w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-1536x1150.jpg 1536w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-561x420.jpg 561w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-80x60.jpg 80w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-696x521.jpg 696w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-1068x800.jpg 1068w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-1920x1438.jpg 1920w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069-265x198.jpg 265w, https:\/\/travelwithatm.com\/wp-content\/uploads\/2026\/05\/img_3069.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Keep the Heat Going<\/p>\n\n\n\n<p>The experience extends into participating restaurants, pubs, and bars in West Malaysia, bringing people together to take on the heat with their crew. From now until 31 May 2026, every purchase earns an entry:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>1 bucket of Tiger Beer (bottle) = 1 entry<\/li>\n\n\n\n<li>1 set of Tiger Draught \/ 1 bucket of Tiger Crystal or Tiger Soju Flavoured Lager (bottle\/ glass) = 3 entries<\/li>\n<\/ul>\n\n\n\n<p>Participants can scan the QR code at the outlet and submit their receipt via <a href=\"http:\/\/uncage.tigerbeer.com\">uncage.tigerbeer.com<\/a> to complete their entry. Eligible participants stand to win any of the Dyson Air Purifier Fans or Tiger 8L Cooler Boxes.<\/p>\n\n\n\n<p>\u201cTiger Beer was born in the tropics, and the heat has always been part of life here,\u201d said Julie Kuan, Marketing Manager of Tiger Beer Malaysia. \u201cWhat stands out is how people continue to show up, come together, and make the most of it, and Tiger Beer has always been there in those moments.\u201d<\/p>\n\n\n\n<p>The Art of The Heat&nbsp;<br \/><\/p>\n\n\n\n<p>As part of the collaboration with Tiger Beer, Kenji also painted a themed mural around Brewed To Defy The Heat in the heart of Kuala Lumpur. The mural comes to life in a <a href=\"https:\/\/www.instagram.com\/p\/DXGgD7yEgsx\/\">short film<\/a>, capturing moments that feel familiar such as time spent with friends, plans that stretch into the night, and everything in between.<\/p>\n\n\n\n<p>For more information on the Brewed to Defy The Heat activities, consumers can follow the brand on <a href=\"https:\/\/www.instagram.com\/tigerbeermy\/\">Instagram<\/a> and <a href=\"https:\/\/www.facebook.com\/TigerBeerMY\">Facebook<\/a> for updates. All promotions and contests are subject to Terms and Conditions and available while stocks last. Images, if any, are for illustration purposes only.<\/p>\n\n\n\n<p>Tiger Beer and all related promotions and activities are strictly for non-Muslims aged 21 and above only. Tiger advocates responsible consumption and urges consumers to not drink and drive.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Malaysian street artist Kenji Chai brings the streets to life through graffiti as Tiger Beer rewards consumers across West Malaysia. Tiger Beer, a lager born under the tropical sun and brewed for the heat of Asia, launches &#8220;Brewed to Defy the Heat&#8221;, rooted in the way Malaysians gather, push through, and make the most of [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1032,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[44,72],"class_list":{"0":"post-1033","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-food","8":"tag-travelwithatm","9":"tag-tigermalaysia"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tiger Beer&#039;s &#039;Brewed to Defy the Heat&#039; Takes Over Klang Valley - Travel With ATM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/travelwithatm.com\/?p=1033\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tiger Beer&#039;s &#039;Brewed to Defy the Heat&#039; Takes Over Klang Valley - Travel With ATM\" \/>\n<meta property=\"og:description\" content=\"Malaysian street artist Kenji Chai brings the streets to life through graffiti as Tiger Beer rewards consumers across West Malaysia. 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